The Science Project
The award-winning and innovative team at The Science Project created a digital publication as a brand voice activation intended to enrich shoppers’ experiences. The Boston Proper Style Edit digital magazine expanded on the brand’s voice, its collection and the lifestyle that it embodies and emanates.
Work included:
- Fill-out shoppers’ experiences and extending their connection to Boston Proper with articles and a voice that they relate to
- Contribute articles to two editions of the magazine
Skills: Branded content, Content strategy, Copywriting, Sponsored content